About
American Marketing Association NY Capital Region
The Local Chapter
AMA New York Capital Region
The AMA New York Capital Region chapter is an active and vibrant community of several hundred marketers from the greater Albany area, extending through Tech Valley and across upstate New York. We meet regularly to share experiences, best practices, and ideas. We share our expertise with student chapters at local universities and colleges. We run an annual awards contest to honor the best of the best in our field. And we reach into our communities to pay forward the riches we ourselves receive through our association.

The National Chapter
The American Marketing Association (AMA) was established in 1937 by visionaries in marketing and academia. Today, the AMA has grown to be one of the largest marketing associations in the world, with over 30,000 members who work, teach and study in the field of marketing across the globe.

As the leading organization for marketers, AMA is the trusted go-to resource for marketers and academics. We are counted on as the reliable marketing authority where our members can stay relevant with knowledge, training and tools to enhance their professional skills and obtain valuable information and connections.
The AMA is constantly innovating and evolving, helping to shape the field as well as keep abreast of the changing global marketplace to help our members excel in their careers.
No other organization provides more ways for marketers and academics to connect with the people and resources they need to be successful.
Meet The Team
The Board of Directors of the AMA New York Capital Region Chapter is an important governance mechanism of the American Marketing Association. The primary role of the Chapter’s Board is to provide strategic guidance, direction and advice for local efforts, and to provide fiduciary oversight to protect the business property of the association.
The current Board is proud to serve the membership for the
2022-2023 Chapter year.

Executive Board
Ali Anechiarco
President
Robert Braathe
President-Elect
Bill Guthrie – Secretary
Lynn Halliburton
Secretary-Elect
Gabrielle Liguori
Treasurer
Josh Conn
Treasurer-Elect
Shannon Murphy
EVP Programming
Jaye Jones – EVP Marketing & Communications
Rick Marchant
EVP Membership
Open
EVP Strategy & Operations
Open
EVP Volunteering
Committee Members
Programming Committee
Jami Cordell
Marketing & Communications Committee
Lorraine Klembczyk
Colleen Roohan – Social Media Intern
Andrea Bacchi
Neill Dickenson – Social Media Intern
Strategy & Operations Committee
Open
Membership Committee
Lynn Halliburton
Melissa Kees
Volunteering Committee
Robert Braathe