About
AMA New York Capital Region
The Local Chapter
AMA New York Capital Region
The AMA New York Capital Region chapter is an active and vibrant community of marketers and sales practitioners from the greater Albany area, extending through Tech Valley and across upstate New York. We meet regularly to share experiences, best practices, and ideas. We share our expertise with student chapters at local universities and colleges. We run an annual awards contest to honor the best of the best in our field. And we reach into our communities to pay forward the riches we ourselves receive through our association.
The National Chapter
The American Marketing Association (AMA) was established in 1937 by visionaries in marketing and academia.
Today, the AMA has grown to be one of the largest marketing associations in the world, with over 30,000
members who work, teach and study in the field of marketing across the globe.
As the leading organization for marketers, AMA is the trusted go-to resource for marketers and academics. We are counted on as the reliable marketing authority where our members can stay relevant with knowledge, training and tools to enhance their professional skills and obtain valuable information and connections.
The AMA is constantly innovating and evolving, helping to shape the field as well as keep abreast of the changing global marketplace to help our members excel in their careers.
No other organization provides more ways for marketers and academics to connect with the people and resources they need to be successful.
Meet The Team
The Board of Directors of the AMA New York Capital Region Chapter is an important governance mechanism of the American Marketing Association. The primary role of the Chapter’s Board is to provide strategic guidance, direction and advice for local efforts, and to provide fiduciary oversight to protect the business property of the association.
The current Board is proud to serve the membership for the July 1, 2023-June 30, 2024 Chapter year.


Executive Board
Robert Braathe
President
Ali Anechiarco
Immediate Past President
Lynn Halliburton
EVP of Chapter Operations
Heather Mallette, CPA
Treasurer
Adam Rossi
EVP-Elect of Chapter Operations
Stephen Hartmann
Treasurer- Elect
Open
EVP of Sponsorship
Open
EVP of Events
Marlene Navarro
EVP of Marketing and Communications
Open
EVP of Membership
Volunteers
Events
Zhou Zhu
Marketing and Communications
Lauren Roberts
Lindsay Terjanian
Alana Fledman
Sofia Ferrucci
