Blog2020-03-30T05:00:55-04:00

News

American Marketing Association NY Capital Region

Marketing to Gen Z: The #1 Tip

June 24th, 2020|News|

By Tina Vasquez Have you ever used a beeper, flip phone…yellow page directory? If the answer is yes, then you probably don’t fit into the demographic cohort of Generation Z. These post-millennial youth, born from [...]

FOCUS GROUPS: A NEW FOCUS AT OVERIT MEDIA

February 11th, 2019|News|

Leading Capital Region marketing agency, Overit Media,  has a new market research & focus group facility that many companies in the area will want to utilize in order to gain market insights, says Volunteer AMA [...]

THE CMO FORUM: WHAT’S HOT IN MARKETING IN 2019?

February 8th, 2019|News|

BY ANNA VARNEY On January 31st, the American Marketing Association New York Capital Region hosted the first 'CMO Forum: What's HOT in Marketing in 2019?', which was held at the innovative and attractive Urban Co-Works [...]